Top 5 Virtual Fitness Programs Apps in Belgium for Q1 2024

The first quarter of 2024 saw interesting trends in the performance of the top 5 virtual fitness programs in Belgium. Here’s a closer look at their weekly downloads, revenue, and active user metrics.

Strava: Run, Bike, Hike showed a significant increase in weekly revenue, starting from around $50K in early January and peaking at approximately $58K by the end of March. Weekly downloads fluctuated slightly but remained around 6K throughout the quarter. Active users saw a steady rise from 218K to 228K by the last week of March.

Zwift: Ride and Run experienced a relatively stable revenue stream, with weekly earnings hovering around $14K to $16K, though there was a noticeable dip to $11K in the final week of March. Downloads were modest, starting at around 991 and gradually decreasing to 271 by the end of the quarter. Active users followed a downward trend, dropping from 4.5K in January to around 3.3K in March.

For komoot - hike, bike & run, weekly revenue fluctuated significantly, starting at $16K, dipping to about $5K mid-quarter, and then rising to approximately $16K by the end of March. Downloads saw a consistent increase, beginning at 3.9K and reaching 5.7K. Active users remained relatively stable, fluctuating around 65K to 70K throughout the quarter.

Fitbit: Health & Fitness maintained a steady revenue stream, with weekly earnings ranging from $6K to $11K. Downloads were fairly stable, starting at 2.1K and slightly decreasing to around 1K by the end of March. Active users hovered around 60K to 63K during the quarter.

Start 2 Run - running app showed a stable revenue trend, beginning at $6.3K and peaking at $10K early in the quarter, then stabilizing around $7K to $8K. Weekly downloads were consistent, starting at 2.3K and fluctuating around 1.3K to 1.4K.

These insights are based on data from Sensor Tower. For more detailed information, visit Sensor Tower’s platform.